Google has quietly eliminated ingrained podcasts from search results page, which indicates users will no longer have the ability to listen to podcast episodes straight from the SERPs.
This change was very first identified by Podnews, who got verification from a Google representative that the removal was intentional.
This change will impact the ability to listen to private podcast episodes without leaving Google, a feature that was released in 2019.
Google will still include links to podcast episodes in search results page, however users can not listen to them directly from the search page.
Rather, users will be directed to the site where the podcast is hosted.
The choice to get rid of embedded podcasts from search results page was made to provide a better user experience, according to a Google representative.
“We’re continuously try out ways to enhance the experience for our users,” the representative says in a statement to Podnews.
It’s unclear how this enhances the user experience besides developing a leaner SERP.
Although Google didn’t provide any prior notice, removing embedded podcasts from search results isn’t unanticipated considering that the Google Podcasts app hasn’t been updated for 18 months.
The relocation will likely be met some dissatisfaction from searchers who consistently utilize the function.
On the other hand, this change might result in more individuals subscribing to podcasts as they will no longer have the ability to listen to them through a fast search.
Google’s decision to remove ingrained podcasts from search results page might be part of a larger method to phase out the Google Podcasts item.
The truth that the app hasn’t been upgraded for over a year indicates that it might be headed for the Google graveyard.
Nevertheless, this does not indicate that Google is deserting the podcast industry completely.
In 2021, a report from Bloomberg revealed that Buy YouTube Subscribers looked for to employ somebody to manage its podcasting business.
This recommends that Google is dedicated to improving the podcast experience on Buy YouTube Subscribers, and the company might not want to complete against itself because area.
Per a 2022 study conducted by Edison Research study, Buy YouTube Subscribers is the leading platform for podcast listening, followed carefully by Spotify.
That said, it makes good sense why Buy YouTube Subscribers is the priority for Google for podcasts.
It deserves keeping in mind that Buy YouTube Subscribers achieved this level of appeal without having a specific podcast classification.
Before August, Buy YouTube Subscribers didn’t have a particular podcast category. Users needed to search for them manually.
If Google terminates its Podcasts app, the business will likely shift its focus to Buy YouTube Subscribers. This could mean that a Buy YouTube Subscribers Podcasts app is on the horizon.
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